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Many young people today are too worried about the way they look and this cause them problems. Do you agree or disagree ? What is the situation in your country? Although we shouldn't judge a book by its cover, we cannot avoid our good‐looking influences on other people. In spite of this, many enormous companies abuse of young people's concerns/insecurities/presentiments about for reaching their goals. we all know Einstein and see him in his photos with untidy and messy hair. but who cares? He is Albert Einstein actually the Einstein, one of the greatest scientists all around the world. We fail to pay attention to his hair. We ignore fail to consider the brand of his suit too.either. Unfortunately, we are not well‐known like him, so when we establish/make contact with other people, especially at first sight in first communication, they stare at us keep their eyes peeled for our look and our treatments. Hence, many companies emphasize appearance influences and beauty aspects. according to Thanks to a theory, keep people afraid so they consume. Companies dictate to people if they you go out of fashion, others neither like them you nor go into relationship with them you,. this is the very fear afraid that I pointed out. They dictate colors, clothes, dressing like celebrities and loosing losing weight like supermodels and finally they pretend we can be greatly pleased if we follow their rules.They present some productions and encourage us to consume. In this situation, under the media pressure and colorful magazines, not being worried/concerned worry about your look is too hard. In my country, not only do young people consume beauty productsions, but also beauty operation is very common. In the street, easily you can notice spot people with differnet cosmetic surgeries. doing cosmetic surgery. Since our traditional culture, young girls have anxiety a premonition to about their marriage and age. They think their appearance is the most important reason for men getting attracteding. In my opinon, education and parents can change this attitude.methods. When people learn that every person is a uniqe creature with all his weakness and powers, they fail to want to be like others.They enjoy themselves and suppose others accept them with their naturally and unrepeatable appearance.